Kit by: Hubbard Jones
Marketing & Media | Simply By Nature

There’s a popular belief that natural products don’t really work that well, and too often it’s true, but that’s actually part of why we started Simply by Nature. We make truly natural deodorant, toothpaste, etc, that work as well as the worst junk at the supermarket, but have clean ingredients that are transparently listed, are pleasurable to use, and affordable! It’s important that our company itself is as healthy as our products, which is why we produce and distribute everything ourselves, with a skilled team of multi-talented individuals from our local community who all have a direct voice in company policies and practices.

So many people don’t even know where to start when they’re making big lifestyle changes (like switching to truly natural body care products) that we thought it would make things easier to just lay out some basic items everyone can easily transition to. A lot of folks who aren’t familiar with natural products ask us, “Where do I start?” …Well, start here.

The most important things to change are the products that you use every day and the ones that are in extended contact with your skin. It’s easy to forget that your skin is an organ, and is in fact the largest organ of your body. Whatever sits on your skin gets readily absorbed into your bloodstream and circulated throughout your system, which is why more and more people are moving away from conventional body care products in favor of natural ones. It’s such an easy way to limit the amount of junk entering your body that there’s really no reason not to do it!

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5 Hand-Crafted Organic Beauty Essentials

made with all-natural, non-toxic, vegan & biodegradable ingredients

Non-Toxic, All-Natural, Vegan Probiotic Deodorant with Organic Shea Butter + Essential Oils
By: Simply by Nature

Available on Simply by Nature

A Better Alternative

We made this product as a result of being let down by many other natural or organic deodorants. I may be biased, but I can honestly say that this is easily the most effective natural deodorant I’ve ever used, and I’ve tried almost all of them. Deodorant pastes are the future, as are topical probiotics. This deodorant is also non-toxic (so it’s safe for your skin), vegan and non-GMO. Plus, as an added bonus for sustainability, it’s a biodegradable formula.

RATING

All-Natural, Clay-Based Coconut Toothpaste – Free of Harsh Chemicals (Glycerin & Sulfate -Free) + Vegan
By: Simply by Nature

Available on Simply by Nature

A Better Alternative

It’s so hard to find a good natural toothpaste, they usually have junk in them, or glycerin, or if they’re clay-based they have a terrible texture and don’t work. This toothpaste is our solution, and we hope will be your healthier toothpaste alternative. As far as we’re concerned, this is the best clay-based toothpaste on the market: smooth and delicious, with a full body that holds together the whole time you’re brushing, and powerful cleansing essential oils that leave your mouth feeling super clean. If you haven’t tried a clay toothpaste yet, it’s definitely worth a shot.

RATING

4-Ingredient, Anti-Inflammatory Coffee Facial Serum with Organic Plant Oils – Vegan & Non-Toxic
By: Simply by Nature

Available on Simply by Nature

A Better Alternative

I love products with versatility, and Simply by Nature’s Coffee Serum has so many great uses that I just always come back to it. Take a single drop, rub it between your fingers, then under your eyes to reduce the appearance of dark circles, or use it as an amazingly aromatic body oil — some people even apply it to areas of cellulite to temporarily reduce its appearance. Other folks use it in their hair since it’s got an almond oil base and smells amazing.

RATING

4 Ingredient, Plant-Based, All Natural Skin Toner – for Fighting Acne & Daily Skin Cleansing
By: Simply by Nature

Available on Simply by Nature

A Better Alternative

Possibly my favorite of our creations — this toner contains an incredibly well-balanced formulation of ingredients. In other words, you’ve got powerful anti-bacterial colloidal silver to keep pores clean and acne-causing bacteria away, a base of classic toners such as rosewater (a botanical balancing oil to improve skin tone) and witch hazel (a good astringent, tightener), and, to top it off, the frankincense essential oil for tissue repair! That’s it — only 4 plant-based ingredients. No fillers, dyes or harsh chemical agents.

RATING

Non-Toxic, All-Natural Trace Mineral Mouth Wash – Organic, Vegan
By: Simply By Nature

Available on Simply by Nature

A Better Alternative

A very different kind of mouth wash, Trace Mineral Mouth Rinse is non-alcoholic, glycerin-free, and isn’t hydrogen peroxide based either. It’s a potent, yet mild tasting blend of trace minerals and essential oils in a fractionated coconut oil base, to help restore electrolytes in the mouth, cleanse the mouth of bacteria, and give people an easy entrance into the world of oil pulling!

RATING

View Our Research Standards.

Each of our six badges has its own unique set of metrics. These are some of the qualities (i.e., metrics) we try to look into when assessing a product and brand with respect to each of our badges:

Socially Responsible (purple triangle):
+ Does the company abide by Fair Trade Practices, or is it Fair Trade Certified;
+ Is there a commitment to Corporate Social Responsibility (CSR);
+ Is the company philanthropic – does it donate goods or services to environmental or humanitarian efforts;
+ Does the brand promote corporate transparency;
+ Are there any community engagement initiatives set in place;
+ Does the company communicate healthy and equitable working conditions along the supply chain;
+ Does the brand abide by fair and honorable employment values;
+ Is there a disclosure of sourcing methods, and are such materials or ingredients sourced responsibly;
+ Does the brand have a cause-driven mission towards human & environmental health & well-being.
*We do not conduct in-person audits. Oftentimes we will consult the language and standards set by third-party certifications and seals such as Fair Trade Certified, B Corp Certified, Rainforest Alliance Certified, Green America Certified, etc. We will, however, do independent research with respect to certain badges and utilize peer-reviewed articles. Also, please note that according to the Journal of Economics and the EPA, “social responsibility” does include practices and commitments that support environmental health and well-being; thus, the qualities of this badge may overlap with our other badges.

Eco-Conscious (red triangle):
+ Does the company practice sustainable modes of production;
+ Is the product composed of materials and/or ingredients that are biodegradable;
+ Are the materials and/or ingredients compostable;
+ Does the company have carbon reduction or mitigation strategies set in place;
+ Do the involved materials and/or ingredients have a relatively low environmentally impact;
+ Does the company utilize reduce or reuse principles in their facilities;
+ Does the company use renewable or efficient energy technologies in the production of their good(s);
+ Are there practices in place that work to maintain ecosystem biodiversity;
+ Is environmental stewardship a part of their business model.
*We aim to be transparent and objective when it comes to labeling a product as “Eco-Conscious”, and reject “greenwashing”. According to marketing and advertising standards set by The Federal Trade Commission’s (FTC) Green Guides, it is most accurate to communicate not that a product is necessarily “good” for the environment, but that it is a “better environmental alternative”. This is the message we aim to communicate in labeling a product as “Eco-Conscious”.

Quality Materials/Ingredients (M/I) (green triangle):
+ Does the product contain organic or certified organic m/i;
+ Is there a significant degree of m/i ‘naturalness’;
+ Is the product non-GMO or Verified Non-GMO;
+ Are the m/i biodegradable;
+ Are the m/i compostable;
+ Do the m/i raise little to no concern in terms of m/i toxicity;
+ Is the product treated with harsh chemicals;
+ Is there a healthy ratio of synthetic or artificial m/i to natural m/i;
*For select “Pantry” products, we may look into health and nutritional value.
*For select products, we may consult reviews to assess m/i effectiveness.
*Generally, these are the ingredients that we try to steer clear of: Acesulfame-K (acesulfame potassium), Acetylated ester of mono- and diglycerides, Ammonium chloride, Antibiotics, Artificial colors (Synthetic and FD&C Certified), Artificial flavors, Aspartame, Astaxanthin, Azodicarbonamide, Bentonite, Benzoates, BHA (butylated hydroxyanisole), BHT (butylated hydroxytoluene), Bisulfites, Bromated flour, Brominated vegetable oil (BVO), Calcium bromate, Calcium disodium, EDTA, Calcium peroxide, Calcium propionate, Calcium stearoyl-2-lactylate, Calcium sorbate, Caprocaprylobehenin Carmine, DATEM (diacetyl tartaric and fatty acid esters of mono and diglycerides), Diglycerides (acceptable in supplements), Dimethylpolysiloxane, Dioctyl sodium sulfosuccinate (DSS), Disodium calcium EDTA, Disodium dihydrogen, Disodium guanylate (GMP), Disodium succinate, Dimethylamylamine (DMAA)… Read more at Free From 101.

To see the rest of our badges and read our full list of indicators, please visit our “About” page.

Heya! Simply by Nature is a minimalist natural body care company from Scottsdale, AZ. We specialize in organic, effective, and affordable beauty and personal care products ranging from clay-based toothpastes and probiotic deodorants, to facial serums and toners.

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